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Writer's picturePhoebe Reede

Sustainable Fashion Influencers to follow in 2020

Updated: May 24, 2020

If you’re anything like us Instagram is your fashion bible providing daily inspiration and OOTT (outfit of the day) pictures. We love having the fashion world at our finger tips, but we also know how overwhelming this can feel. Who to follow? Who to trust?


Don’t worry! We’ve done the hard work for you and tracked down the hottest, sustainable fashion, lifestyle and wellness influencers out there. These gals and guys are not only championing the hottest eco-friendly fashion trends, but also educate and inspire us about many aspects of sustainable and ethical living.





Nat Kelly- @natkelly

You may recognise Nat from your favourite TV series Dynasty, but did you also know that she is a fierce environmentalist and sustainable fashion warrior? Nat’s grid features a mixture of vintage finds, soul-searching meditation moments, plant-based lifestyle and composting tips and tricks. Follow Nat for endless wisdom, love and light.



Celine Semaan- @celinecelines

Celine is a designer, advocate, writer and founder of the Slow Factory (a research hub focusing on sustainable initiatives). Catch this humble queen’s words in The Cut, ELLE, Refinery29, Huffington Post and Teen Vogue. Follow Seeman to keep up-to-date with her latest work, fierce selfies and laugh out loud memes.


Sjana Elise- @sjanalise

Sjana describes herself as “sun seeking”, “hug giving” and “ocean loving”. The avid yogi is like a ray of sunlight, using her whopping 1.6 million followers to advocate for ethical living. If you’re looking for a quick fix of inspiration or even just for some cute recycled yoga pants- check out Sjana!



Clare Press- @mrspress

Clare it the host of Podcast ‘The Wardrobe Crisis’ where she interviews like-minded guests about ethics, sustainability, fashion, culture, activism and more. Follow her for podcasts updates and behind the scenes footage.



Carmen Jennny- @carmitive

Girl boss and digital editor of Harper’s Bazaar Carmen believes that we should be using fashion as a voice for sustainability and conscious consumerism. We love Carmen’s thoughtful and feel-good captions and always appreciate her styling tips and vintage secrets.




Jasmine Hemsley- @jasminehemsley

Hemsley is our wellness and nutrition wizz and advocate for sustainability from the inside out. While we love our eclectic fashion moments, we follow her for her Ayurveda lifestyle guidance and vegetarian recipes!




Aditi Mayer-@aditimayer

We love how Aditi advocates for inclusivity- exploring the connection between lifestyle, sustainability and social justice. Aditi has a talent for photography and uses her stunning photos for insightful discussion. Follow Aditi to look beneath the surface

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